beaconcha.in Advertising Renewal
What is the work being proposed?
Purchasing an additional 1~3 months of advertising space from beaconcha.in. The ads would target solo node operators in an effort to migrate them to Rocket Pool.
Is there any related work this builds off of?
The GMC has already purchased 3 months of non-exclusive ad space.
The current contract runs from April 4 to July 4.
If the GMC would like to continue advertising without a gap in coverage, they would need to approve an application during the round 12 cycle.
Results from Month 1
- Total Impressions (over 30 days) - 641,539
- Daily Impressions Breakdown
- Clicks - 121
- Other metrics:
Benefit
| Group | Benefits |
|---|---|
| Potential rETH holders | There would be a greater rETH supply if new NOs are onboarded. |
| rETH holders | Their token’s respective protocol would grow. |
| Potential NOs | RP would have brand recognition and legitimacy. |
| NOs | More NOs = more decentralized protocol. |
| Community | Good sandbox for advertising data / results. |
| RPL holders | More NOs = higher RPL demand. |
Which other non-RPL protocols, DAOs, projects, or individuals, would stand to benefit from this grant?
N/A
Work
Who is doing the work?
beaconcha.in
What is the background of the person(s) doing the work? What experience do they have with such projects in the past?
If approved, this would be the second advertising space purchased by the GMC from beaconcha.in.
What is the breakdown of the proposed work, in terms of milestones and/or deadlines?
The advertising would be extended past July 4.
How will the work be maintained after delivery?
GMC will track impressions, clicks, and node operator growth during that period.
Costs
The GMC can reserve three-months without exclusivity for $6,000 total.
Or they can reserve one-month without exclusivity for $2,500.
What is the acceptance criteria?
What is the proposed payment schedule for the grant? How much USD $ and over what period of time is the applicant requesting?
All of the budget is to be sent to beaconcha.in.
Is the applicant requesting RPL or LUSD?
LUSD
What alternatives or options have been considered in order to save costs for the proposed project?
There’s different pricing options based on length of term and exclusivity.
Conflict of Interest
Does the person or persons proposing the grant have any conflicts of interest to disclose?
I am the GMC Administrator but the entirety of funding for this grant is to be directed towards beaconcha.in. I will not be escrowing any of the money. I have no affiliation with beaconcha.in
Personally, I maintain a neutral stance regarding the potential benefits of this grant based on the data provided. I am submitting the data to the GMC for their full discretion and evaluation.
Will the recipient of the grant, or any protocol or project in which the recipient has a vested interest (other than Rocket Pool), benefit financially if the grant is successful?
No